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The design I like the most for the ‘Jimmy Dean Pancakes and Sausage on a Stick packaging’ was the girl who had a character riding one of the pancakes and sausage on a stick. I found that very funny to see. She had the right idea on how to make the package more interesting. I wasn’t surprise at all to see the ones who went home go home because they didn’t bring out the design of the package that well as the others who stayed.
I thought all of there designs were pretty well put together but what I really liked was the design were the horse looked mad/scary. I thought that one was the best then any of the others. The ones I think would have gone home was the two that stuttered a lot throughout their presentation. Its not that they couldn’t bring out their design its just that they didn’t know what words to say and that they were either to quite or couldn’t bring out the right words.When the results came I was right on who had to leave the competition.
This week I went to my cousins wedding, it was my second time at a wedding but my first time at a English wedding. The other wedding I went to was Greek and they are so different. After the ceremony we went to the after party and that was great. I must have had more appetizers then the main coarse the food was that great. There was dancing, which me and my sisters join in on and then there was desert afterwards. After that we had to leave earlier then most people and got stop by drunk people which was funny.
This week I went to a picnic with my friend and her family. It was my first time at this park and I got to say it was beautiful there. There was a river, a park and lots of animals. We went looking for fishes to catch which I had fun doing. The BBQ tasted so good so I really like it. I also chased down my friends brother with a water gun and water bottle so it really was a fun day.
This week I went to another concert only it was for Canada day. It was also my first time spending the whole day in Mississauga. We left my friends apartment at 11:30 and took the TTC to the Go station. We didn’t get to Mississauga until around 2pm. Then after getting to Square One we got food and went straight to the stage because that’s where bands will be playing. The singers that I like were: These Kids wear crowns, Fefe Dobson and Shawn Desmen. They were all great performers.
For the book “Fell by David Clement-Davies” he designed it all on his own, he design and illustrated the book Jacket. He also illustrated the interior of the book adding the designs along the sides to match the cover as much as possible. The target market is for teenagers 14 and up; because of how dark the jacket is it’s more suited for teenagers and up then for children. So far there is only one language printed for “Fell” and that is English. You can find this book at any bookstore as well as you can buy it online.
2) What is your role as the Art director for Abrams Books for young Readers and Amulet Books?
I find illustrators for both imprints, I create the visual books of the two imprints as a whole. Creating the aesthetic of the two. I work with three other designers and direct their designs.
3) How many concepts were presented to the client? How Long was the process? Who was it targeted towards?
Unique because it was kind of of , for the first idea was the eyes, I illustrated the eyes first. There were two concept to the story that the drawing had to show. From there I made the illustration, I sent them to the author, he said one of the eyes was a different color, so I changed that.
I don’t think about when I do the cover globally, because other country they can design the cover how they want. It depends on the rights to sell the books those countries.
Yes mainly for novels there is two groups 8- 12 and YA-13- above then there is the
in between market 10-12. YA you can use photo’s there is no rules but it’s not a bad idea cause photo’s tend to look older while illustrations for are more for young audience, while some illusions could be use for older, you have to design accordingly.
Dairy of a wimpy kid was a long process. That one was a little harder because the illustration was a sick figure and there was curtain rules I had to follow. It was a journal but not a journal because it was a diary. You have to think of it logically. Originally it was a piece of paper but then we put it so it was like someone else came and diary so that was his logic on why it was created like a stick figure.
4) What’s a great day at work?
Any day that I feel like a idea that I come up with that clicks and start working that’s a pretty good day. Cause I have a idea and click is one thing , that works is if the editor likes it or designer. Working with a illustrator working together, making it click or work. Moving around and making a book work is pretty cool. Basically any day that your idea actually work.
5) Do you like what you are doing now working for Abrams Books for young Readers and Amulet Books?
Yeah, it’s a job that I think why are they paying me to do this. I was working on a cover where I had to make type with cheese. I went to a chief to see how the cheese was made. I’m getting paid to mess around and play with my food. so Yeah I like what I do.
6) Where do you see book design's going in the future?
I think recently I did a blog post on jacket cases where you take the jacket off and there is the case underneath. Some books designers forget about the case or repeat the cover of the jacket onto the case, I feel its a shame cause they don’t think or believe it’s a whole package. I think of it all as a whole thing being a beautiful object.
I don’t find ebooks as a threat, it’s something to be talked about and to be taken seriously. It only pushes book design further. Future book designs with ebooks will be taking it to making it more interactive, with more animation, pop up video’s, having it be more interactive. It’s there but not out in the world at the moment. What it is then people will ajust to it. ebooks can’t handle a lot of things. Just like having a image in a novel can’t handle that. It’s pretty much taken the design out of the ebook. That’s it.
7) Is there anything you would like to say to future book designers?
Looking at not only the design of things but WHY it’s really hard question cause u got to look at the job. Like the a kids books between a adult, going out and look at the market. Big picture stuff, that’s how I fell into it. When I was in school, After school I go to a book store and look at the designs of books, the idea of creating one image that tells a story though that one image. Just stay with it, I tell this to illustrators even if your in school you have to just do it. Do design whether it’s for a client or not, if you don’t you just lose it. I was up 11:00 working on a book it’s not because it’s work but because I want to do it. Just little thing like that will shine though.
Analyze the apple ads in a semiotic framework. Especially sad song(long)
www.apple.com/getamac/ads
Basically the apple ads are almost all the same, there is one guy with glasses and a brown suit and another young guy wearing blue. Each commercial talks about something new and bad that the PC talks about. During the sad song PC starts to sing about how everyone will leave it because of all the problems it has and go to Mac instead. The way the two are different from one another is that PC is dress in dull brown colors and Mac is dressed in bright blue colors. PC is older and has glasses while Mac is younger. PC complains about the problems it's been having in all the commercial's while Mac listens and sometimes says that he doesn't have those problems.
During the weekend I went to an anime convention, something that is not usually me since I love anime conventions a lot I actually worked for my dad on Friday and Sunday so that I could have Saturday free. As well as this year I didn't dress up as a pokemon I decided to just go as a punk dog. No picture taken but that was fine. I still looked cool I believe.
Reading:
19 hours and 30 min
Listening to radio (internet etc)
9 hours
Listening to music
I listen to my music on my ipod
21 hours
Watching TV, Movies, DVD's
18 hours
On email (#msgs)
48 hours
Surfing the web
20 hours
playing video games
28 hours